Hilton Garden Inn – Franchise Review

Hilton Garden Inn is a chain of hotels in America that is a trademark of the highly famous Hilton Worldwide. Hilton Garden Inn is reputed as a mid-range hotel suited for guests who are in town on business or as tourists. Most of its hotels are designed as towers with a single-level lobby and bell-desk, lobby seating area, 24 hour restaurant and a convenience store. Standard business center facilities are available and complimentary services for guests include either bed-and-breakfast or breakfast buffet.

Founded in 1996, the hotel entered into franchising partnerships in the same year. In the franchise model, while the hotel property is managed by a person on contract with Hilton, the operations are run by staff trained by Hilton personnel. The person desirous of entering into a franchise relation with Hilton Garden Inn preferably ought to be holding industry experience or general business experience.

In order to be associated with a hotel brand whose name is globally synonymous with classy hospitality, the requisites are a total investment of $112 million, with an initial franchise fee of nearly $60,000 and the royalty fee fixed at 5%. The term of the agreement is generally for 22 years and the renewal fee would be equal to the initial fees for investment. Depending on the nature of agreement, the franchise might be restricted to a single location or permitted to be opened in several countries.

The training necessary for establishing and kick-starting the franchise commences with a three-day course at the Hilton headquarters. It is followed up with another course of owner orientation lasting for three days in California. The ongoing support would consist of dissemination of newsletters with information or advertisements that are dispatched appropriately. Meetings are also organized periodically to monitor the status of the business, to evaluate the progress made and to identify areas of improvement and an action plan for the same.

The opening of the new hotel is given adequate publicity and the various procedures to be followed in case of fire or security threat are circulated as required. Field operations are given initial support and are evaluated so that they can be used as feedback. Liaisons with purchasing co-operatives are established for the benefit of the franchise. The market support is provided in the form of advertisements in the national print media. Regional advertising is also provided to improve local presence.

The first Hilton Garden Inn franchise agreement was entered into in 2008, with the inauguration of the Hilton Garden Inn Liberia Airport in Costa Rica. The key features of the hotel are free a Wi-Fi zone, round-the-clock business centre, garden Sleep System Bed and chairs by Herman Miller, high definition television and large-sized work desk.

A franchise with the world-famous and award-winning Hilton group is bound to result in high returns for both parties and the opportunity of growing better with the best!

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What Is An Inn?

An inn is an old fashioned term for a place where travelers seek lodgings for a night. It goes back quite a bit in time where inns were first established thousands of years ago as the Roman’s built their road system. They figured that people using those roads would also need somewhere to stay along the way on long journeys and the inn as we know it was born.

Back then, an inn was a place where you could rest, and also somewhere that you could get food. They had stables in the back for your horses to stay and instead of there being a lobby like we see in hotels these days, back then, you would have to knock on the door and the owner of the establishment, the innkeeper would answer the door and see if you were suitable to be allowed entry.

As we became more industrialized, more inns began to spring up, but they followed closely the routes of the transportation of the time. That is, if guests would be traveling by stagecoach, the inns would be on main roads that were frequented by the stagecoaches on their routes. When trains became the norm, they would only stop at select places along a route, and that is where you would find inns. People would get off the train and need somewhere close to the station to stay.

Today, with everyone owning a car or two, and freeways the popular way to travel, what do you see at most exits on the highways? That’s right, they are full of hotels of every description. The same philosophy holds true like it did all those years ago, inns, hotels, motels and even bed and breakfast establishments need to be where the travelers will be.

Nowadays of course, the word inn is sometimes just a part of a hotel company’s name, other times they don’t use the word at all, but instead are known as motels or hotels depending on the level of service they provide. Gone are the stables and instead we see parking lots for our ‘horses’. While it may have changed a bit, the main idea has stayed the same for centuries.

Some country pubs in Europe are still called inns as they always have been. They are more just a place to grab a drink with friends rather than to stay, but the history remains the same.